Internet Gurus: Who Are They and How do I Buy Into the Right One?

To trust or not to trust an internet guru, that is the question. In today’s saturated market where every other website owner or blogger claims the name “guru,” it’s difficult to tell trap from truth. Coupled with unprecedented growth of opportunities in e-commerce and affiliate marketing, more and more beginners are seeking guidance on how to exploit the opportunity and grow their businesses.

In comes the gurus, also known as wisdom consultants. Gurus are teachers, guides, holders of certain knowledge which they impart to their “students.” The end goal for a real guru is to impart valuable knowledge that will make tangible differences and success in their students’ businesses. This same opportunity for growth has been the breeding ground for fake gurus; there to exploit beginners’ inexperience and turn it into quick cash. Their treasure trove of knowledge is, in reality, old ideas packaged in shiny new modern font and photos of their own success. This high-end, good looking recycled knowledge preys on beginners’ desperation for success and fears of their investments failing.

The quality of internet gurus is a mixed bag. There is a fair share of great gurus whose real mission is to impart knowledge and value that lead to success. Internet gurus generally operate in the same platform; the internet. For you, the searcher of knowledge, this makes it easier for you to analyze and sift through their information to find real quality.

There are ways you can sift information to find out the reliability of the gurus.

Verifiable personal results in their niche area

Gurus often have grand claims about how their strategies have been the key to their success to six-figure values. You obviously want a peek into their strategy! But first, take the time to find out whether their claims are reliable. Thanks to the internet, a quick Google search on industry leaders in their niche can give you answers on whether they are the best as they claim to be or inflating their achievements. Some may show a snapshot of their sales trends to prove their claims. But, be wary because such snapshots can be lifted right off Google images.

Value and knowledge can be discerned from their free courses and resources

Giving you a taste test is a sales tactic, and a smart consumer can use the taste test to discern whether the item is worth an investment. Same can be said for internet guru sample packages such as free courses and resources. How much value do you take away from these free sources? This is a good indicator that the person has more in store and likely that your money for the full course will be well spent.

They are honest about the process

Reliable wisdom consultants don’t shy from telling the truth about the difficulty of the process to success. Rather than bombarding you with details of their successful life, they are honest about the process being difficult and they give you information to make the process a bit easier.

When it comes down to it, there’s plenty of knowledge around e-commerce and affiliate marketing. The trick is knowing how to put it together into a strategic approach to grow your business. This is a process, often knowledge can be obtained through trial and error on your own—but even more efficient if it can be obtained from someone who has done the work for you.

Having an online course that has already digested the information, tried it and came up with even more effective tactics is awesome! But it must be great value for money too because it’s an investment. Because it’s an investment, taking the time to research gurus and their track records is key to getting you a good fit.


Why You Need a Review for That Course You Want to Buy

Everyone wants to get into digital marketing these days so it’s no wonder education in this space is a booming business.  Many digital marketers have courses for just about everything that you can do online today.


If making money on the Internet appeals to you than getting a course to teach you how to do this is a good first step.  You’ll need to understand what type of Internet Marketing you want to do and what appeals to you the most.  You could start a social media agency if you like to work with people.  If you’d rather work from home and have limited interaction with people then you might want to get into e-commerce or affiliate marketing.


With affiliate marketing you sell other people’s products.  The good thing about this model is that you do not require to store any inventory, have a store or need to hire employees.  All you have to do is send traffic to a link that the vendor provides and if someone purchases from that link then you get a commission.  Commission scan range anywhere from 2% to 75%.  It would be best to start off with the higher commission models as you would need a lot of traffic to make money from the lower commission items.


If you find a course that appeals to you the first thing you should do is look for reviews online.  Getting a review of an Internet Marketing product is crucial to your success.  The reason for this is that if you buy a bad course you’re never going to learn the proper way.  Fortunately with many review websites out there like Drews Review, you can get a sneak peek into what the course looks like and get an honest opinion whether it’s a good buy or not.


Make sure that they review you read is authentic and not a fake review.  If it’s only a few paragraphs with very limited information and sounds more like a sales letter then it’s probably not a genuine review.  A good review will have key points as to why you should buy it and will also list a negative or two as well.  No product is perfect and a good reviewer will be able to see this.


The review should also include an inside look into the members area with either screen shots or a video walkthrough.  When you think about it how else can an honest review be made if the product was never purchased.


When buying an Internet Marketing course along with a review you should also make sure that you get a guarantee from the vendor.  It’s normal to have 30 day trials or sometimes even 60 days.  This way if you buy a course that you feel is not worth it you can always get your money back.  Never buy a course that does not have a money back guarantee unless you know for sure that others speak very highly of it.


If you follow these guidelines and in a purchasing a course then the rest is up to you.  You must put into action what you learned otherwise you’re just wasting your money.


About JV Base

JV Base is an online community that discusses internet marketing and the entrepreneurs that are involved with it. There are many marketers out there that have internet marketing as their full time job. Some have quit their jobs while others still maintain a balance between working full or part time, and working on their online venture in their spare time.

For those that have quit their jobs to pursue internet marketing full time, they are certainly making an income greater than their job. Or, just hate their job so much that they decided to jump into online marketing full time!

Whichever reason it is, to be able to be an online marketer is an amazing achievement, especially when you are not tied to an office desk and can travel the world while working on your own.

Many have achieved this success by modeling what others do, and this is what we will discuss on this site. With internet marketing, you should never attempt to re-invent the wheel. You should just do what others are doing and try to do it even better.

So many hours and maybe even years have gone into doing something that works, so why not do what others do and save yourself a lot of the trouble.

Here we will review what others do, including courses and marketing strategies that you also can learn to do.